A 360° campaign for the good of the internet

As big tech’s hold on digital advertising grows, we launched a campaign called Unbreak the Internet, spotlighting what’s at stake for advertisers, publishers, and consumers — capped off by a head-turning 100-yard DOOH buy at the Oculus in New York City.

Here’s a closer look at the creative (best viewed on desktop).

The anthem film

We also created a :60 hero video to more clearly articulate what’s at stake when a few big companies close the internet within their walls.

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Fios conquest campaign

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Case study videos: Lexus, Samsung, UScellular, Tombras